Go Fight Win!

Factor CEO Mike Apostal signs off his weekly team emails with the phrase: Go Fight Win. It sets the tone and drives a results-oriented culture that he and founder…

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Voice of the consumer

Startup: “We’re maniacally focused on the consumer.” VC: “Great, how many consumers did you talk to before launching your brand?” Startup: “Oh, we don’t do research. I mean…

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Theraplay

Coming out of our 2018 thematic jammer, we made “therapy” a focus area for new investments. The belief was (and still is) that the concept of exercising your mind was…

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Making safety cool

Maybe it’s the renegade mindset or the invincible nature of humans, but for some reason safety has rarely been culturally cool. Especially when you’re asking people to alter their appearance.…

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Investing in my mind

My first therapy session was when I was six years old. My recently married Indian-immigrant parents knew that most blended families end in divorce and vowed to make it work.…

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