What’s Hot on TikTok: August 27

A Gen-Z look at what's going viral each week

🚨 ON THE UP AND UP

One of my favorite trends on TikTok has been the spoof on the song “I’m a Survivor” by Reba McEntire. TikTokers have been using the audio to dramatize the ever so slightly laborious tasks they do. Brands can use this as an opportunity to exaggerate all that their product does for their customers in a funny, light-hearted way.

🧑‍🎨 INFLUENCER CRUSH

@areyouhappy interviews random people they see in public. They always ask two questions. 1) ‘Are you happy?’ and 2) ‘If you had a message for the entire world, what would it be?’. Their content is so wholesome, it’s sure to make your day!

🔥 HOT CONTENT

What’s Hot on TikTok: August 27

Move over Tokyo Olympics, it’s time for #hoodolympics. In what is considered the most challenging skill event yet, contenders must climb to the top of a milk carton pyramid without falling. If you’re looking to try it yourself, I’ve heard it’s best to visit your local grocery store and negotiate a deal for the cartons 🤣. (Please be careful and play at your own risk!)

Taylor Swift is finally on TikTok and fans are having a field day. They’re sharing everything from song spoofs to favorite moments, using the hashtag #swifttok. If you’re a Swiftie, you’re in for a real treat.

🎵 TRENDING TUNES

What’s Hot on TikTok: August 27

Weekly TikTok trends reported by:
Yasmeena Faycurry
Summer 2021 Platform Listener

ICYMI… here’s what happened on TikTok last week

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